The esteemed Velammal Educational Trust - a pioneer in the educational landscape, had launched Velammal World Academy (VWA), a school offering the IB Primary Education Program in Chennai. The challenge in place required creating a distinct and premium identity for VWA - not only setting it apart from its sister Velammal Schools but also among other schools. From creating a narrative that positions VWA as 'a school of the future'. Discover how we streamlined these challenges with one solution.
Acting as a strategic consultant for the educational institution, One MG conceptualised a strategy for branding hierarchy and information flow was conceived based on the website analysis and audit of the entire Velammal Group, to help differentiate VWA in the crowd.
