ONE MG

ONE MG GAGA

Your one-stop-blog for the download on everything from marketing and branding to design and trends in technology.

Select Category

All

Branding

Content

Design

Marketing

Technology

How to Make Event Marketing Work For Your B2B Brand

Marketing

According to the Event Marketer Institute and Mosaic, 91% of customers tend to improve perceptions about your brand after interacting at events. That events have been a great channel to acquire new customers, retain existing ones and network with industry leaders isn't a new insight. The question is - but are events really meeting your business/brand goals?

5 Filters Your Brand Communication Should Use During The Corona Crisis

Branding

There is nothing that hasn’t been impacted by the coronavirus. Like they say, it’s the entire ecosystem that has come crashing down – almost like Judgement day. But even in times like these – brands will adapt, consumers will evolve, and creative content will explode – giving respite during a crisis.

Whackiest Movie Marketing Campaigns

Marketing

That upcoming movie got you marking your calendar and keeping an eye out for tickets at your favourite theatre in the city? We do the same. We get our binoculars out to enjoy the epic fest that movie marketing is. Movie marketing includes everything from promos and teasers to publicity stunts – the whole shebang.

Golden Guide To Content Marketing

Marketing

Picture this. You are on a virtual real-life simulator game – think Sims. You are only allowed to pick your avatar and what you wear. With no specific goal, you are let loose into this world to chart your own destiny.

“Alexa, Where Can I Buy the Best..?” Marketing in the Age of Voice Assistants

Technology

First, they told us buttons were for suckers. Turns out, swiping and scrolling screens is the faux-pas now. Every day, Voice Assistants like Alexa and Google Assistant are saving humans from…scrolling screens or God forbid, picking up a remote control. In all seriousness, Voice Assistants have been welcomed in millions of households across the world with open arms.

4 Reasons Your Offline Business Needs Digital Marketing

Marketing

The sentence has resonated over time to define what the internet offers best. As with everything else, the internet has found a new purpose in our lives beyond being just a glorified encyclopedia. While offering endless entertainment – enough to keep the average Indian spending 4.5 hours on it everyday, the internet offers something that even pacifies our Id.

of 02