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“Alexa, Where Can I Buy the Best..?” Marketing in the Age of Voice Assistants

Posted on February 20, 2025 by onemg

First, they told us buttons were for suckers. Turns out, swiping and scrolling screens is the faux-pas now. Every day, Voice Assistants like Alexa and Google Assistant are saving humans from…scrolling screens or God forbid, picking up a remote control. In all seriousness, Voice Assistants have been welcomed in millions of households across the world with open arms.

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A Partnership For Digital Disruption

Posted on February 16, 2025 by onemg

Digitisation has pervaded the business environment and evoked significant changes in the way businesses work, communicate and sell. This has created new opportunities and challenges, and has set off the digital transformation of enterprises.

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