Who you are:

• Any undergraduate / post graduate degree with specialization in Paid Digital Marketing.

• Minimum 2+ year's experience in managing paid digital campaigns.

What you will do:

• Analyze and optimize website content and structure for improved SEO rankings.

• Stay updated on industry trends to ensure our SEO practices are current and effective.

• Develop and manage paid campaigns across various platforms (Google AdWords, Bing, YouTube, Facebook, Twitter, LinkedIn), ensuring maximum ROI.

• Conduct keyword research for PPC campaigns and SEO to identify opportunities for growth.

• Recommend strategic campaign adjustments to enhance lead generation and conversion rates.

• Monitor and report on campaign performance, providing insights and optimizations to internal teams and clients.

• Communicate SEO strategies and results effectively to stakeholders at all levels.

• Monitor campaign results, analyze key metrics, and optimize click-through and conversion rates.

• Effectively communicate results to management weekly.

• Track, manage campaign performance along with generating reports

Location: Chennai